Guides

Messaging and data network Donky shares tips around how to supercharge shopping app re-engagement.

Boxing Day was the most successful trading day for retail apps after Black Friday. These are the three most important things retailers need to know about app commerce on this day.

The best shopping‬ ‪apps‬ cater to different shopper demographics. These are the four main personalities you should look out for, and different app features you can introduce to cater to them.

These are the three main app commerce trends that will shape retail in 2016.

These steps are quick and easy to implement and will maximise your app commerce results during peak trading.

We took a snapshot of statistics across Poq-powered apps and found app download patterns for different days of the week.

Shopping apps are valuable tools for more mature shoppers such as the baby boomers, especially when they support the in-store shopping journey. Here are three use cases.

If you’re looking to launch a shopping app with great conversion rates, make sure that you include the following three features.

Great push notifications can increase app engagement by 400% and app retention by 200%. Follow these key tips to drive revenue during peak trading.

Martin Shaw, Senior Researcher at Internet Retailing, sat down with Sarah Stagg, Director of Digital Product at House of Fraser, to talk multichannel retail apps and mobile strategy. In short, Sarah recommends […]

She's launched 30 apps! Read how to generate a high number of app downloads and drive app engagement from the moment that the app is launched.

High-performing retail apps achieve 55% higher opt-in rates than other apps. Stephanie Capretto from Urban Airship shares tips for reaching higher opt-in.

As part of our client success service, we partnered with Google to hold a series of webinars about app promotion. In these webinars, an expert from Google provides recommendations around how […]

How do you start to generate app downloads? We spoke to Cally Russell, founder of personalised shopping app Mallzee, shares tips for success.

We've put together some tips for how to minimise three of the biggest pain points that antagonise app users.

Here’s an interesting app promotional tool from Twitter which hasn’t had much publicity. It’s a great mobile-specific way to advertise your apps more effectively on social media, and it’s really […]

Most app developers have one big problem. They need to make their products stand out in a vast sea of other apps. But for online retailers with a mobile app, […]

Last night saw the launch of the first Decoded London meet-up, and we were pleased as punch to be asked along to demo our product. We attended the first Decoded […]

UDID stands for Unique Device Identifier and every iPad and iPhone has one. It’s a sequence of 40 numbers and letters that is completely unique to your device, as the […]

News from Google – they’ve just announced that they’ll be changing the way they rank search results on mobile. They want to make the mobile browsing experience better for users. […]

So you’ve launched your mobile commerce app, got your first spike of users, and now you’ve got a steady trickle of customers. But how engaged are they? It’s crucial that […]

A push notification is a message you can send to users of your app who have opted in to receive them. It ‘pops up’ on the screen like a text […]

This is the second blog post based on research done in 2011 by Oyvind Henriksen, towards his Masters thesis for the MSc Technology Entrepreneurship Program at University College London What […]