News

Poq app commerce company summer '16 platform release
BlogNewsProduct
Aug 25, 2016

Poq Summer Release: app adornments

This platform release focuses on finer iOS app branding details. New functionality includes hotspot lookbooks and more control over important app assets.
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poq celebrates funding
BlogNews
Jul 27, 2016

We raised $4m to make app commerce bigger than ecommerce

We are excited to announce that we secured $4 million in a Series A funding round, led by investor Beringea, after our platform hit £100m in app revenue and grew 600% year-on-year.
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Poq spring 2016 release - app internationalisation
BlogNewsProduct
May 10, 2016

Poq Spring release: App internationalisation

Find out how our Spring platform release will take you one step closer to world domination.
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omnichannel app users
BlogNewsReports
Mar 15, 2016

The UK’s 5 most common omnichannel app features

Find out which cross-channel shopping app features are most widely implemented by the UK's Top 500 retailers of 2016.
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tinder style shopping app
BlogNews
Mar 08, 2016

Missguided launches Tinder-style shopping app

One of the UK’s largest fast fashion etailers has just launched its first transactional app on the Poq platform, with a Tinder-style shopping feature. Read more about it here.
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mobile one step checkout
BlogNewsProduct
Feb 25, 2016

Poq Winter Release: one-step check-out

For this platform release, we focused on increasing conversion rates of Poq-powered apps. The native check-out now consists of just one single screen.
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Boxing Day - App Commerce
BlogGuidesNewsReports
Feb 04, 2016

What impacts online shopping during peak periods?: 3 Learnings from Boxing Day

Boxing Day was the most successful trading day for retail apps after Black Friday. These are the three most important things retailers need to know about app commerce on this day.
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Forrester Wave | Poq - the app commerce company
BlogNews
Jan 21, 2016

Poq is a Strong Performer in the Forrester Wave Q1 2016

We have been recognised as a Strong Performer in Forrester Research, Inc.’s report “The Forrester Wave: Mobile Commerce and Engagement Platforms, Q1 2016.“ Read more about it here.
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boohoo mobile app at christmas
BlogGuidesNews
Dec 23, 2015

Ecommerce App trends for 2016

These are the three main app commerce trends that will shape retail in 2016.
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scan to shop app
BlogCase studiesNews
Dec 21, 2015

Window shoppers placed 20% higher value app orders on Black Friday

House of Fraser launched shoppable windows across store locations this Black Friday. We're excited to share some of the results of this initiative.
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house of fraser mobile app
BlogNews
Dec 16, 2015

6 app commerce highlights of 2015

These are the six app commerce game-changers of 2015 that you should know about.
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Duvet-driven Black Friday shopping | Poq app commerce insights
BlogNews
Dec 02, 2015

Duvet driven revenue and other key Black Friday ’15 facts

We took a look at the behaviour of over 570,000 shoppers using Poq-powered apps throughout Black Friday, and uncovered four key facts.
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using mobile app black friday
BlogNews
Nov 17, 2015

Black Friday prediction: commuter commerce will drive mobile revenue

We made app shopping predictions for this year's Black Friday based on statistics we saw during Black Friday 2014.
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Poq Autumn '15 release - app marketing
BlogNewsProduct
Nov 12, 2015

The Poq Autumn ’15 Release: App marketing magic

Check out the new app marketing possibilities that the platform supports, including Augmented Reality, campaign optimisation and deep linking.
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liberty store london
BlogNews
Oct 08, 2015

Liberty chooses Poq for its new loyalty app

We’re delighted to announce that the iconic department store Liberty has partnered with us to start building its new loyalty shopping app.
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app interactive catalogues
BlogCase studiesNews
Sep 30, 2015

House of Fraser launches interactive catalogues

Through a ‘Scan to Explore’ feature, customers can access and shop from immersive content such as videos, music, 3D product previews, recipes and shoppable lookbooks.
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BlogNewsProduct
Aug 05, 2015

The Poq Summer ’15 Release: iOS refresh

This release includes design enhancements and shopping improvements. It empowers retailers to launch completely customised shopping apps in record time.
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BlogNews
Jul 08, 2015

Push during peak: 5 facts around Christmas conversion

We looked at statistics across the Poq app commerce platform to find out what worked best for retailers in the period between November 2014 to January 2015.
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andy harding demandware
BlogCase studiesNews
Jun 26, 2015

4 app commerce facts by Andy Harding

Andy Harding recently shared some detailed insights into House of Fraser’s multichannel strategy and the results it has driven. We have summarised four key learnings.
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house of fraser app rewards
BlogCase studiesNews
Jun 24, 2015

Loyalty meets shopping app for the first time in the UK

House of Fraser revolutionises the retail space with the launch of a new iOS app that combines loyalty with a fully transactional multichannel app.
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BlogNews
Jun 18, 2015

Introducing Poq – Rocket fuel for retail

We've come a long way since Seedcamp 2012, when we started building our platform and app commerce was still in its starting stages. Read about our rebrand.
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BlogNews
May 28, 2015

Why would shoppers download a retail app?

Apps offer a faster and smoother experience and more omnichannel functions than the mobile web can, and therefore provide the best possible shopping experience for mobile shoppers.
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albam mobile app
BlogCase studiesNews
Apr 15, 2015

Appy Birthday Albam App

Sales made through the menswear retailer's app now account for over 10% of online sales. Here's why their app commerce strategy works.
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map on retail mobile app
BlogCase studiesNews
Apr 08, 2015

Content and convenience to drive app commerce

Best-practice examples from US-based retailers show how to deliver great retail app experiences: dynamic content, customer convenience, and deep linking.
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BlogNews
Apr 02, 2015

Poq is now Demandware-certified!

We are now the only certified Demandware mobile partner that offers a fully native app platform.
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BlogNewsProduct
Mar 20, 2015

Poq Spring ’15 release

We've added some great new app commerce features and enriched the content management possibilities, providing an even more intuitive shopping experience.
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BlogNews
Mar 13, 2015

iOS app developers should speak Swift

Few people are familiar with the intricacies of building apps. Many people know the basics of how websites are made: most have heard of the terms CSS, HTML5 and JavaScript before. But […]
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BlogNews
Feb 27, 2015

Why bother launching an Android retail app?

Android holds the majority share of the global smartphone operating system market. Read about four other compelling reasons for why retailers should offer an Android app.
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android vs ios users
BlogNewsReports
Feb 12, 2015

How different are iOS users from Android users?

We found that Android users interact more with their mobile devices, but conversion rates depend on the device rather than the operating system.
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BlogNews
Jan 30, 2015

Will Android overtake iOS in 2015?

We analysed app interaction and conversion patterns for our clients' apps and uncovered surprising insights into the iOS vs Android app commerce battle.
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poq studio house of fraser
BlogCase studiesNews
Jan 28, 2015

House of Fraser launches first Android app on the Poq platform

House of Fraser has launched its first Android app to improve the multichannel shopping experience. Thanks to our platform technology, we were able to develop and launch the app in less than three months after House of Fraser signed on as a client.
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BlogNews
Dec 22, 2014

We’re closing our Seedrs campaign – Thank you for your support!

We've had several investments into our app commerce platform incl likes of Missguided and The Jewellery Channel to name a few. Thank you for your support!
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BlogNews
Dec 22, 2014

The three must read mobile reports of 2014!

These are our favourite reports from 2014, charting the rise of mobile and proving the necessity for retailers to have a strong mobile offering.
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BlogNews
Dec 11, 2014

Congratulations – Our crowdfunding campaign has hit target!

Interest in our company has taken off in the last few weeks that we have hit our funding amount earlier than expected! Congratulations everyone!
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BlogNews
Dec 09, 2014

Mr. Brand joins Poq’s advisory board

We're excited to have Gabbi Cahane join our advisory board! He is an exceptional mentor, advisor and investor and will aid us in reaching our next chapter.
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BlogNews
Dec 05, 2014

Crowdfunding update – only 15% left!

The crowdfunding part of our £500K investment round is moving fast, there’s only £35K left! If you’re looking to invest, get in now before it’s all gone! Latest updates from Poq Poq […]
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BlogNews
Dec 04, 2014

“3 reasons I invested in our own startup” by Mike Hann, our VP of Sales

Mike Hann goes into detail about the 3 main reasons why he invested in our cloud platform, and why you should too!
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BlogNews
Nov 28, 2014

Poq is featured in RetailWeek as ‘Startup of The Week’

We're happy to be mentioned as 'Startup of The Week' in RetailWeek's article, explaining why our platform is relevant to retailers and the value it brings.
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BlogNewsProduct
Nov 21, 2014

Poq Autumn ’14 release – Android is now available!

To compliment our iPhone and iPad offering, we've built a fully native app platform for Android so you can access all the same great app commerce features.
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BlogNews
Oct 29, 2014

Former ASOS director James Hart invests in Poq

James Hart, former ASOS director, joins our advisory board. He was also the driving force behind ASOS's native apps on iOS and Android.
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