Blog

house of fraser app user
BlogWebinars
May 18, 2015

Delivering high-performance retail apps: Webinar with House of Fraser

House of Fraser now generates 15.4% of sales online. The sales transacted through its apps are taking a rapidly growing share of this.
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browsing bags on app
BlogReports
May 12, 2015

Why app shoppers don’t convert on Sundays, other insights from the Poq Q1 platform report

Knowledge about the typical shopping behaviour of app users is still quite scarce today, especially when compared to the vast amount of information available around ecommerce shopping. For our Q1 platform report, we analysed […]
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albam push notification
BlogGuides
May 01, 2015

App Commerce Insider: 8 tips to get the push opt-in, by Urban Airship

High-performing retail apps achieve 55% higher opt-in rates than other apps. Stephanie Capretto from Urban Airship shares tips for reaching higher opt-in.
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adwords app promotion
BlogGuides
Apr 22, 2015

App promotion with AdWords: How to drive downloads

As part of our client success service, we partnered with Google to hold a series of webinars about app promotion. In these webinars, an expert from Google provides recommendations around how […]
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albam mobile app
BlogCase studiesNews
Apr 15, 2015

Appy Birthday Albam App

Sales made through the menswear retailer's app now account for over 10% of online sales. Here's why their app commerce strategy works.
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map on retail mobile app
BlogCase studiesNews
Apr 08, 2015

Content and convenience to drive app commerce

Best-practice examples from US-based retailers show how to deliver great retail app experiences: dynamic content, customer convenience, and deep linking.
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BlogNews
Apr 02, 2015

Poq is now Demandware-certified!

We are now the only certified Demandware mobile partner that offers a fully native app platform.
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BlogNewsProduct
Mar 20, 2015

Poq Spring ’15 release

We've added some great new app commerce features and enriched the content management possibilities, providing an even more intuitive shopping experience.
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BlogNews
Mar 13, 2015

iOS app developers should speak Swift

Few people are familiar with the intricacies of building apps. Many people know the basics of how websites are made: most have heard of the terms CSS, HTML5 and JavaScript before. But […]
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BlogNews
Feb 27, 2015

Why bother launching an Android retail app?

Android holds the majority share of the global smartphone operating system market. Read about four other compelling reasons for why retailers should offer an Android app.
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cally russell mallzee
BlogGuides
Feb 17, 2015

App Commerce Insider: 4 tips for promoting your retail app by Mallzee

How do you start to generate app downloads? We spoke to Cally Russell, founder of personalised shopping app Mallzee, shares tips for success.
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android vs ios users
BlogNewsReports
Feb 12, 2015

How different are iOS users from Android users?

We found that Android users interact more with their mobile devices, but conversion rates depend on the device rather than the operating system.
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angry app reviews
BlogGuides
Feb 05, 2015

3 pain points that cause angry app store reviews

We've put together some tips for how to minimise three of the biggest pain points that antagonise app users.
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BlogNews
Jan 30, 2015

Will Android overtake iOS in 2015?

We analysed app interaction and conversion patterns for our clients' apps and uncovered surprising insights into the iOS vs Android app commerce battle.
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poq studio house of fraser
BlogCase studiesNews
Jan 28, 2015

House of Fraser launches first Android app on the Poq platform

House of Fraser has launched its first Android app to improve the multichannel shopping experience. Thanks to our platform technology, we were able to develop and launch the app in less than three months after House of Fraser signed on as a client.
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BlogNews
Dec 22, 2014

We’re closing our Seedrs campaign – Thank you for your support!

We've had several investments into our app commerce platform incl likes of Missguided and The Jewellery Channel to name a few. Thank you for your support!
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BlogNews
Dec 22, 2014

The three must read mobile reports of 2014!

These are our favourite reports from 2014, charting the rise of mobile and proving the necessity for retailers to have a strong mobile offering.
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BlogNews
Dec 11, 2014

Congratulations – Our crowdfunding campaign has hit target!

Interest in our company has taken off in the last few weeks that we have hit our funding amount earlier than expected! Congratulations everyone!
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BlogNews
Dec 09, 2014

Mr. Brand joins Poq’s advisory board

We're excited to have Gabbi Cahane join our advisory board! He is an exceptional mentor, advisor and investor and will aid us in reaching our next chapter.
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BlogNews
Dec 05, 2014

Crowdfunding update – only 15% left!

The crowdfunding part of our £500K investment round is moving fast, there’s only £35K left! If you’re looking to invest, get in now before it’s all gone! Latest updates from Poq Poq […]
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BlogNews
Dec 04, 2014

“3 reasons I invested in our own startup” by Mike Hann, our VP of Sales

Mike Hann goes into detail about the 3 main reasons why he invested in our cloud platform, and why you should too!
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BlogNews
Nov 28, 2014

Poq is featured in RetailWeek as ‘Startup of The Week’

We're happy to be mentioned as 'Startup of The Week' in RetailWeek's article, explaining why our platform is relevant to retailers and the value it brings.
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BlogNewsProduct
Nov 21, 2014

Poq Autumn ’14 release – Android is now available!

To compliment our iPhone and iPad offering, we've built a fully native app platform for Android so you can access all the same great app commerce features.
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BlogNews
Oct 29, 2014

Former ASOS director James Hart invests in Poq

James Hart, former ASOS director, joins our advisory board. He was also the driving force behind ASOS's native apps on iOS and Android.
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BlogNews
Oct 23, 2014

Poq is equity crowdfunding on Seedrs!

We are opening up an investment opportunity to friends, family, and colleagues.
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BlogNews
Sep 10, 2014

The top 3 takeaways from Apple’s 2014 Keynote event

1. New screen sizes on the iPhone 6 and iPhone 6 Plus  Videos of the new iPhone 6 had been leaked days in advance so the general design was not a […]
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BlogNews
Aug 22, 2014

Orla Kiely’s native app is now available to download!

Orla Kiely's new app features user-friendly UI, secure checkout and easy mobile shopping.
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BlogNews
Jul 25, 2014

Blurring the line between online and offline presence

Retailers should take full advantage of in-store technologies such as beacons, to improve customer experience and increasing engagement value for brands.
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BlogNews
Jul 01, 2014

Radley chooses Poq to power its new native app!

British brand Radley chooses Poq to power its new native app in time for peak trading to increase mobile conversion rates as well as multichannel incentives
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BlogNews
Jun 17, 2014

Boxpark Shoreditch and Poq win at the Mobile & App Design Awards

Boxpark Shoreditch won at the Mobile & App Design Awards with its Poq-powered app.
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BlogNews
Jun 09, 2014

Poq & Hudson win ECMOD Technology Award!

Hudson shoes saw 71% increase in mobile revenue since going live on the Poq app commerce platform and has now won The Best Exploitation of Technology award!
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udid codes
BlogGuides
Aug 08, 2013

UDID codes – what and how?

UDID stands for Unique Device Identifier and every iPad and iPhone has one. It’s a sequence of 40 numbers and letters that is completely unique to your device, as the […]
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BlogNews
Aug 07, 2013

Everything retailers need to know about mcommerce

Yesterday we headed to the annual Pure London event, a dizzyingly large tradeshow where fashion retailers from all over the UK and beyond compete to attract buyers. We were there […]
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BlogNews
Jul 30, 2013

What disrupts Fashion? Creative Meets Tech conference

Poq co-founder Michael Langguth has been recently busy sharing his wisdom on conferences (as well as in newspapers). After giving a talk on the future of mobile in retail, last Friday […]
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BlogNews
Jul 25, 2013

Tour of Tech City event on Google Campus

Yesterday, our co-founder Michael Langguth spoke at IBSA’s Google Campus’s Tour of Tech City event about the mobile future of retail. Alex Tait @ASTait, Head of ecommerce at Arcadia Group, […]
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BlogNews
Jul 24, 2013

Luxury fashion’s take on the app world

While luxury fashion brands might have been initially hesitant to embrace new technologies, it is safe to say that these days almost every luxury fashion label has realized that they […]
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BlogNews
Jul 22, 2013

How brands use Pinterest to engage customers

Pinterest is one of the most popular social media sites on the internet, with over 70 million (!) users worldwide. Meteoric growth over the last two years has led many […]
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BlogNews
Jul 18, 2013

Poq at the Lulu Guinness Paint Project

We checked out the Lulu Guinness Paint Project on New Oxford Street, where special edition handbags were to be created by street artist  Joseph Steele and sold for charity. The event […]
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BlogNews
Jul 17, 2013

How long does it take to create a mobile shopping app?

This is a question with a thousand different answers, a bit like ‘How long does it take to build a house?’ It depends, because not every mobile app is the […]
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BlogNews
Jul 16, 2013

ilovegorgeous mobile website launch

We’re happy to announce that Poq has launched the mobile website for the lovely children’s fashion boutique ilovegorgeous. Started in 2006 by two mothers with fashion background, Lucy Enfield and Sophie […]
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